Lululemon Apologizes For Accusing Beyonce Of Copying With Ivy Park

Truth rating: 10
Lululemon apology Beyonce

By Jesse Spero |

Lululemon has apologized for accusing Beyonce of copying its clothes with her newly released Ivy Park athletic line. Shortly after Beyonce announced on Thursday the release of her athletic gear, Twitter user @GoodGuySly tweeted and Lululemon and asked, “Is ivy park supposed to be like lululemon?” The company’s official Twitter account responded, “They do say imitation is the best form of flattery. Maybe Beyonce is so Crazy In Love with our brand, she made her own.”

Needless to say, the company’s tweet did not go over well with Beyonce’s rabid fan base. Her Beehive, as they are known, slammed Lululemon on social media. In response to the online attacks, the athletic gear company quickly deleted its tweet and began responding to many individual users.

After a person with the Twitter handle @DesireeNahFret wrote, “Y’all better delete this tweet and hide your edges,” Lululemon replied, “We hear you and the post was retracted. We’re major fans of hers and never meant any harm.” In response to @MafiaPrincessM suggesting, “This was a mistake. I’m sure you wanna retract this,” the athletic company tweeted, “We hear you. We never meant any harm with the original post.” And when @AbzSalmeron expressed, “ugh lulu… Don’t talk about bey like that,” Lululemon acknowledged, “We hear you, thanks for calling us out.”

LuLulemon continued saying it was sorry to irate fans and posted a more formal apologizing in a series of tweets. “We’re fully owning this and have retracted the original post… You all spoke, and we listened. It’s been taken down,” wrote the company. Beyonce’s Ivy Park line will debut in stores and online on April 14. Prices for her workout line range from $30 to $200.


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