Kendrick Lamar Says End Of World Is Near: “We’re In The Last Days”

Truth rating: 10
Kendrick Lamar End of World

By Daniel Gates |

Kendrick Lamar End of World


Kendrick Lamar talks about police brutality, Iggy Azalea, Taylor Swift and the end of the world in a revealing Billboard cover interview. “I pride myself on writing now rather than rapping,” he tells the outlet, explaining how he hopes to transcend the “sport” of rap. “My passion is bringing storylines around and constructing a full body of work, rather than just a 16-bar verse.”

Swift has called Lamar’s “Backseat Freestyle” her personal theme song and expressed interest in being friends, which he finds flattering. “I thought she just liked the song,” he says. “That’s a beautiful thing, Taylor Swift enjoying that song and knowing the words.”

The rapper does not smoke or drink and mostly eschews the club scene, preferring to work on his music. “I’ve been called a recluse,” he tells the magazine. “There’s definitely truth in that. I like to spend time alone.” He’s been with girlfriend Whitney Alford since they were in high school. “I wouldn’t even call her my girl,” says Lamar. “That’s my best friend. I don’t even like the term that society has put in the world as far as being a companion — she’s somebody I can tell my fears to.”

Lamar says he’s been treated unfairly by police on a number of occasions. When he’s asked about the recent high-profile cop controversies in Ferguson and New York, he says, “I wish somebody would look in our neighborhood knowing that it’s already a situation, mentally, where it’s f*cked up. What happened to [Michael Brown] should’ve never happened. Never. But when we don’t have respect for ourselves, how do we expect them to respect us? It starts from within.” He adds, “Don’t start with just a rally, don’t start from looting — it starts from within.”

Fingering a Christ figurine dangling from his neck, Lamar tells Billboard, “We’re in the last days, man — I truly in my heart believe that. It’s written. I could go on with Biblical situations and things my grandma told me. But it’s about being at peace with myself and making good with the people around me.”

He dropped alcohol and weed while in high school. “Teenagers don’t get it — we selfish. Go drink, go smoke, go get f*cked up,” he explains. “Why did I do these things? Because I was brought up around it? It damn sure was in the household. I said, ‘I know what happens to my family and certain friends when they get drunk and they smoke. They get out of their minds, they get violent. And that’s in my blood.’ I have little sips on special occasions, but getting all the way out of my mind may not be a good idea.”

Lamar infamously went after a number of his fellow rappers, including Drake, with his guest verse on Big Sean’s track “Control.” He tells Billboard, “Drake is definitely a great artist in this world… I’m a great artist in my world.” He has nothing bad to say about Iggy Azalea, who always seems to be at the center of controversy. “She’s doing her thing,” he says. “Let her. People have to go through trials and tribulations to get where they at. Do your thing, continue to rock it, because obviously God wants you here.”

He has praise, too, for Macklemore, who beat him at last year’s Grammys for Best New Artist and Best Rap Album and then texting Lamar an apology. In the interview, Lamar says Macklemore is a “genuine dude.” He goes on to say, “I wish him much success.” Winning awards, Lamar explains, is “not my overall goal… I appreciate them recognizing me. It’s best to just go and enjoy the festivities.” What do you think of what he has to say?


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