Madonna to Open Hard Candy Fitness Gyms Across World
11:47 am, October 25th, 2010
(GettyImages.com)
Madonna has announced plans to open a chain of fitness centers.
Hard Candy Fitness gyms will hit cities around the globe, starting with a facility in Mexico City next month.
The pop superstar will be on hand for the official opening on November 29.
“Our goal is to create an environment inspired by Madonna’s vision and high standards of what the ideal gym would be,” according to a statement from her partner, New Evolution Ventures.
“Hard Candy Fitness will be a reflection of Madonna’s point of view and will reflect her input on every detail including music space, light and other design cues. Madonna’s touch will be everywhere.”
The gyms take their name from the title of Madonna’s 2008 album “Hard Candy.”
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