Kris Jenner Battling Jenny Present Jewelry For #ProudMama Trademark

Truth rating: 10
Kris Jenner Proud Mama Lawsuit

By Michael Lewittes

Kris Jenner Proud Mama Lawsuit

(Getty Images)

Kris Jenner is likely heading to court in her quest to trademark the term “#ProudMama.” The phrase is already owned by Missouri jewelry maker, who is ready for a legal battle to keep the name.

Jenny Present, owner of Jenny Present Jewelry, trademarked the name for her business back in 2009, but Jenner has been using #ProudMama on social media for some time. And she noted in her trademark application that she plans to use the phrase for “advertising purposes” for some of her business ventures.

The most recent example came on Wednesday when Jenner plugged Khloe Kardashian’s new book by writing on Instagram, “Wow @KhloeKardashian!! Your book, Strong Looks Better Naked, is such an inspiration!!! Congrats for being on New York Times Best Seller list 4 weeks in a row!!! It’s the perfect Christmas gift!! Thanks for making my Christmas shopping so easy LOL #proudmama #love #family #stronglooksbetternaked.”

But a lawyer for Present tells TMZ that simply including a hashtag isn’t enough of a distinction, and vows to “vigorously” protect Present’s rights, stressing that keeping the trademark is financially crucial for the jeweler, who’s a single mom to an eight-year-old boy.

If Jenner manages to win the case, any business seeking to use ProudMama, with or without a hashtag, would need to get her permission. Tell Gossip Cop what you think about this pending legal battle.

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